Must-See Sessions at Women Who Count 2025
We’re counting down the days (literally!) ‘til we touch down in Mesa, AZ for the Women Who Count Conference. This exciting conference is already less than a month away; October 21–25, we’ll be soaking up the wisdom of hundreds of women in accounting and finance and basking in five days of learning, networking, and inspiration. From technical deep-dives to candid conversations about leadership and equity, Women Who Count is designed to empower women to grow their firms, their careers, and their influence.
This year’s speaker lineup is packed with powerhouse leaders who are challenging norms, sharing practical strategies, and sparking meaningful conversations. At Levvy, we’re especially excited about these standout sessions:
Must-See Sessions & Speakers at Women Who Count 2025
Andrea MacDonald: Shifting From Do-It-All to CEO
Andrea MacDonald, CPA and CEO of Steadfast Bookkeeping, is here to help practitioners step into their “boss era.” Her session is all about letting go of the do-it-all accountant mindset, embracing delegation, and building firms that thrive without burning you out. Andrea’s insights are perfect for firm owners who want to spend less time buried in tasks and more time leading strategically. It’s a can’t-miss convo!
Ashley Carroll: Stop Letting Bad Processes Eat Your Lunch
Ashley Carroll, COO of Operations House, knows that inefficient workflows are more than just time-wasters. They drain energy and stall growth. That’s why at Women Who Count, she’s sharing a roadmap to identify gaps, streamline systems, and implement changes that stick. Expect a session full of actionable advice for leaders who are ready to move past patchwork fixes and create firms that run smoothly.
Nayo Carter-Gray & Tal Ben Bassat: Just Say No: A Guide to Preventing Scope Creep
Scope creep is one of the most common—and costly—challenges accounting professionals face. Nayo Carter-Gray, EA, MBA, CEO of 1st Step Accounting, and Tal Ben Bassat, CPA, Esq., will tackle how to set boundaries, protect profitability, and still maintain strong client relationships. Their session is a must for anyone who has ever felt stretched too thin by projects that grew beyond the original agreement.
Megan Genest Tarnow: Know Your Nonprofit Money: From Donor Intent to GAAP Compliance
Nonprofit accounting has its own set of complexities, and Megan Genest Tarnow of DaisyBee Consulting has built a reputation for making it accessible. Her session will walk attendees through everything from donor restrictions to revenue recognition, all with clarity and real-world examples. If you’ve ever felt overwhelmed by nonprofit financial rules, Megan’s approachable style will be a game-changer.
Rachel Fisch: Influence, Integrity and Impact: Navigating the Reality of Women Leading in Accounting
Canadian entrepreneur and tech founder Rachel Fisch of the dt group will be exploring the realities of being a woman leader in accounting. Drawing from decades of experience in cloud accounting and fintech, she’ll discuss how women can balance visibility with integrity, navigate unspoken workplace challenges, and build networks that elevate one another. This is an essential session—especially as technology reshapes the profession.
Nancy McClelland: Live Podcast Recording of She Counts
Nancy McClelland, CPA, MAFM, and owner of The Dancing Accountant, along with co-host Questian Telka, EA, will be taking the stage for a live two-hour recording of their podcast She Counts. Attendees can expect an honest, unfiltered conversation about issues impacting women in accounting today. You won’t want to miss this one!
Terri Warren: Wonders of Workflows: Boosting Productivity and Balance
Owner of Innovative Ops, Terri Warren’s session is all about mastering efficiency without running into exhaustion. She’ll show attendees how powerful workflows can help professionals get more done with less stress. For anyone juggling client work, firm management, and personal life, her strategies for balance will definitely come in handy.
Shirley Koss: From Isolation to Connection
Networking often feels transactional—but it doesn’t have to. Shirley Koss, Community and Member Success Manager at Woodard, will dive into how accounting professionals can overcome isolation and build authentic, energizing relationships. Her approach focuses on turning connections into collaborations, and she’ll offer strategies for breaking through barriers like time constraints or discomfort with self-promotion.
Sheri Radler: Designing for Scale: The Corporate Framework Behind CAS 2.0
Sheri Radler, CPA, CMA, CEPA of Bean Counter, is reimagining CAS as more than compliance. Her session will highlight how firms can package financial operations in ways that drive transformation, create deeper client partnerships, and fuel growth. It’s a forward-looking session for firms that want to expand their impact.
Sherrell T. Martin: Beyond the Numbers: The ROI of People-First Development
For Sherrell T. Martin, CEO of Nitram Financial Solutions, professional development isn’t a checkbox—it’s a growth engine. Her session will cover how innovative learning and development strategies can turn teams into innovators, strengthen firm culture, and future-proof businesses.
See You at Women Who Count!
Are you excited yet?! We know we are.
With such a strong lineup, Women Who Count 2025 is shaping up to be a week of transformation, connection, and inspiration. We’ll be there taking notes (and cheering loudly) as these leaders share their wisdom. If you’re attending, we’d love to connect—because at Levvy, we believe the best growth happens when ideas and people come together.
